EverGreen Recreational Vehicles and its Lifestyle Luxury RV division are the fastest growing among the top 14 fastest growing manufacturers in the towable segment for 2013. The year-end numbers from the independent Statistical Surveys, Inc. of Grand Rapids Michigan show that EverGreen had the highest growth statistics for both unit growth and market share growth which ranks them among the top 14 towable RV manufacturers. The momentum for EverGreen is significant as the firm’s top position in the towable segment moved from 74.7 percent of unit growth with market share growth of 52.2 in September to 85.5 percent of unit growth and 60.4 percent of market share growth —an increase of over 10 percent in the fourth quarter alone.
“We’ve shown significant momentum throughout 2013 and it continues in 2014,” stated EverGreen President and COO Mark Boessler. “We attribute our leading position to attracting and partnering with the best dealers in the business. Our entire manufacturing and sales team must also be commended, as we now have 10 unique brands to choose from. Our dealers are profiting from both our innovative designs and the variety of price points we are hitting.”
Boessler also noted that EverGreen’s policy of providing its dealers with true protected trade territories and rejecting the industry norm of selling similar brands in the same marketplace is also key to dealer success.
“We understand that our dealers have a dramatically higher rate of success and capture far more market share in their territories, without having to deal with cloned products being sold right across town,” Boessler added. “We encourage dealers interested in our way of doing business, or those who are looking to replace a current line, to give us a call.”
For more information: www.GoEverGreenRV.com
EverGreen Recreational Vehicles, LLC 10758 County Road 2, Middlebury, IN 46540 Phone: 574-825-4298 Fax: 574-825-4299
