Elkhart, Indiana – The retail customers have chosen, nearly 1 out of every 4 motorhomes sold in America are a Thor Motor Coach making them the #1 brand of motorhomes in the United States for 2013*. Thor Motor Coach’s motorhomes make up more than 23% of the US market share.
The combination of retail sales from the United States and Canada also make Thor Motor Coach the clear retail leader for all of North America for the 3rd year in a row.
Outstanding performance from individual motorhome brands include A.C.E., the #1 selling Class A motorhome, and Four Winds, the #1 selling Class Cmotorhome. Other big market share gainers include the Palazzo brand of diesel motorhome with a 200% increase, the Windsport Class A RV with a 104% increase and the Tuscany brand of luxury diesel motorhome with an 63% increase in units retailed during 2013.
Innovative and revolutionary new designs like the Axis and Vegas brands of RecreationalUtility Vehicles (RUVs) created a whole new segment of motorhomes, making a big impression with the media and consumers throughout the RV industry. The Outlaw brand of Toy Haulers continued to build a strong presence in the market with the introduction of two new Class C model’s, helping it to gain a substantial 63% unit sales increase over 2012.
“We are thrilled with the results. I really believe this is testament to the team we have at Thor Motor Coach. Our product planning, engineering, sales and manufacturing personnel have all pushed themselves to create the most innovative products in the market,” stated Dana Simon, Vice President of Sales and Marketing at Thor Motor Coach. “Over the years, our dealer partners have been the key contributor in promoting our brand. We cannot express how much gratitude we have for them and how much we value their relationships. We would also like to say thank you to the owners of TMC motorhomes. Their enthusiasm for our coaches is undeniable.”
To find out more about Thor Motor Coach and the best-selling RV models in the US and Canada, visit http://ThorMotorCoach.com or call 1-800-860-5658.
*Data based on retail sales provided by Statistical Survey’s, Grand Rapids, Michigan
About Thor Motor Coach
Motorhome Manufacturer Thor Motor Coach, Inc. is an operating unit of Thor Industries, Inc. (NYSE: THO), producing various motorized recreational vehicles that are sold throughout the United States and Canada. Thor Motor Coach RV brands include Siesta Sprinter and Citation Sprinter Class B+ Mercedes-Benz Sprinter-based Diesel Motorhomes; Siesta and Citation Class B Plus Motorhomes; Four Winds and Chateau Class C Motorhomes; A.C.E., Axis RUV,Challenger, Hurricane, Miramar, Windsport and Vegas RUV Class A Motorhomes; Outlaw ToyHauler Class A and Class C Motorhomes; and Palazzo, Tuscany XTE and Tuscany Class A DieselMotorhomes. For more information, visitThorMotorCoach.com or call 800-860-5658.
Motorhome Manufacturer Thor Motor Coach, Inc. is an operating unit of Thor Industries, Inc. (NYSE: THO), producing various motorized recreational vehicles that are sold throughout the United States and Canada. Thor Motor Coach RV brands include Siesta Sprinter and Citation Sprinter Class B+ Mercedes-Benz Sprinter-based Diesel Motorhomes; Siesta and Citation Class B Plus Motorhomes; Four Winds and Chateau Class C Motorhomes; A.C.E., Axis RUV,Challenger, Hurricane, Miramar, Windsport and Vegas RUV Class A Motorhomes; Outlaw ToyHauler Class A and Class C Motorhomes; and Palazzo, Tuscany XTE and Tuscany Class A DieselMotorhomes. For more information, visitThorMotorCoach.com or call 800-860-5658.
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